It may be a strain on the stomach and liver for some, but Kraken Spiced Rum is easy on the eyes and mind as one of the many great examples of responsive web design for a business regarding its online presence. Blending stunning, throught-provoking imagery with an embedded YouTube video on a dark canvas, the Caribbean… Read more »
Websites That Have Done Video Backgrounds Right
Websites That Have Done Video Backgrounds Right Videos are tremendous storytellers. A successful video background will pull your visitors into your site immediately, providing them with a ton of information in a very short amount of time. Looped video backgrounds can tell your visitors about your company, your product, your brand and your customers (or… Read more »
Single- or Multi-Page Website: Which Design is More Effective?
Single-page web design has been increasing in popularity recently. I’m not sure where this love affair started, whether it’s due to the popularity of scrolling sites like Facebook and Twitter or to people simply wanting to try something new. A writer myself, I applaud thinking outside of the box to come up with creative alternatives… Read more »
More Than Design: Where Templates Miss the Mark
I’m not going to tell you that you shouldn’t use a website template. Wait….did you just double check which site you’re on? Yes, we are a web design and marketing firm. And yes, we hope to get as much business through our door as possible. That being said, we use these articles as our way… Read more »
Custom Web Design Vs Website Templates: Which Is Right For Me?
The question of whether a business or organization should choose a custom web design versus a website template is a very common one. The truth is, most entities would benefit from either one, since both options each have their own advantages and disadvantages. Therefore, there is no clear “yes” or “no” answer. There is only… Read more »
Great Examples of Mobile Web Design: Emirates
We take to the skies with Emirates Airlines for our next entry in great examples of mobile web design. Through intuitive UX for passengers on the run and luxury branding, the Middle Eastern carrier seamlessly projects its elegance onto the digital realm. Get there. Faster. User experience for smartphone users already predicts the average passenger’s immediate needs: Booking… Read more »
An Introduction to Responsive and Mobile First Web Design
To the average web surfer, mobile first web design may be an afterthought as to how convenient their user experience was while browsing a mobile-friendly website. But to the web development community, it is a crucial technical strategy for hurdling past the new industry standard of responsive web design. The ultimate goal for the mobile first… Read more »
5 Signs You Need to Redesign Your Manufacturing Website
Imagine that your company is an automotive supplier that is scheduled for a B2B meeting with a major automaker – one that can close millions in revenue. Let’s call them the Hord Motor Company. Arriving on the dot in the A.M., you and your best dealmakers are sent from a waiting area into one of… Read more »