Stay Away From Crazy: An Email Marketing Automation Guide

The Ease of Automation Want life to be easier? This is not a ruse. No, I’m not going to babysit for you or pay your bills…sorry. But, I am going to give you some advice on how to make your life easier (really!), and it all starts with email marketing automation. This technology will make it… Read more »

What is Email Marketing and How Does it Work?

What is Email Marketing? With the days of snail mail creeping to a halt, marketers are having to come up with ingenious ways to reach consumers’ mailboxes – or maybe we should say inboxes. Email marketing, as this endeavor has been dubbed, is the overarching term that covers all forms of email communication as long… Read more »

Top 10 Email Marketing Do’s and Don’ts

Marketing is everywhere. It’s on our TV’s, billboards, bus stops, keychains, sidewalks and screens. The constant inundation of ads can make it hard for businesses to stand out from the marketing camouflage. This is where innovation comes into play. Successful businesses are constantly trying to find new ways to reach their target audience, advertise their… Read more »