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Common Google Merchant Center Rejections (And How to Avoid Them)

Google Shopping product disapprovals are common but preventable. Most rejections stem from image quality issues, missing product data, pricing mismatches, or policy violations. Fix disapprovals by identifying the specific issue, correcting your feed or website, and requesting review. Proper setup and automated monitoring prevent future rejections and lost sales.
October 2025

Stop Guessing: A No-Nonsense Audit for Your Google Ads Campaigns

Spending money on Google Ads but unsure if it's working? This comprehensive audit guide shows business owners how to evaluate their campaigns without technical expertise. Learn to spot red flags, fix common problems, and validate agency performance. Includes a downloadable checklist to ensure your ad spend is actually profitable.
October 2025

Unlock Your Paid Media Campaigns’ Potential with Enhanced Conversions

This guide explains how to set up Enhanced Conversions in Google Ads using Google Tag Manager. It covers enabling the feature in Google Ads, creating variables from user data (email, phone, address), configuring triggers for lead-gen forms and ecommerce purchases, implementing conversion tracking tags, and verifying everything works correctly through testing and diagnostics.
October 2025

How To Set Up Server Side Tagging via Stape.io

Server-side tagging routes tracking data through your own server instead of visitors' browsers, bypassing ad blockers that hide 30-50% of conversions. This improves data accuracy for ad platforms, speeds up your site, gives you data ownership, and ensures better campaign optimization—all while preparing for increasing browser privacy restrictions.
October 2025
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